What we’ll work through
- Write a focused promise
- Choose an initial channel
- Plan helpful SEO and AEO content
- Review acquisition and return behavior
What you’ll take away
A launch experiment, discovery checklist, and review cadence.
Bring something real
A short description of your product idea, who it is for, and the question you want to resolve. A rough starting point is enough. Use anonymized examples when your work involves customer information.
Prepare with a free lesson
The session will be more useful if you have tried the exercise and written down where you got stuck.
Open the preparation lesson